NAGC Press Release: NAGC Brings 2015 Communications School to Memphis, June 2-4
(Mar. 31, 2015) NAGC
will bring its annual Communications School to Memphis June 24
at the Sheraton Memphis Downtown. The
school, which is themed “Blues, BBQs, and Government News," will offer a variety of panel discussions, presentations and educational workshops that include case studies, crisis management, social media, media relations, citizen engagement, speechwriting, leadership and more. Although much of the curriculm is geared toward governmenet, the content of the school is applicable to professionals in the marketing and public relations fields for any type of organization. Download press release.
NAGC Webinar: "Salary and Trends Survey: Government Communicators Speak Out"
(Mar. 24, 2015) The video and slides from this webinar, which was held on Mar. 24, 2015, are posted in the members only area on the NAGC Webinars page.
The first national
analysis of salaries and trends of government communicators in seven
years was released just a few months ago. The report, commissioned by
NAGC, reveals telling information about salaries, trends, work habits
and social media engagement for communicators at the federal, state and
local levels. Former NAGC President Gene Rose, who now is president of At Last Communications, conducted the survey. He shared his insights on the industry and share survey results, including:
* the biggest work benefit desired by government communicators
* why technology is the largest concern for federal communicators
* the shift in degrees being sought by government communicators
* what job positions are attracting the best salaries
* shifts in social media engagement
* what government communicators like most and least about their jobs
NAGC Webinar: "Social Media Moving Forward: Opportunities, Challenges, and the Facebook Algorithm"
(Feb. 19, 2015) The video and slides from this webinar, which was held on Feb. 18, 2015, are posted in the members only area on the NAGC Webinars page.
If you're not actively promoting your organization through social media, what island have you been living on? No communications program is complete without incorporating Facebook and Twitter. What about Next Door? My Sidewalk? Pinterest? How much is too much? And what is up with this Facebook Algorithm where a smaller and smaller percentage of your followers are actually seeing your post? In NAGC's Feb. 18, 2015, webinar, Jill McGranahan, Public Relations Coordinator for the City of Arvada, CO Police Department and recent recipient of the Excellence in Social Media and Transparency Award from the Government Technology Research Alliance, led a discussion about social media best practices and how to grow your program. McGranahan's work in social media has had considerable impact on the communications methodologies employed by the City of Arvada and has greatly improved both the quality and content of conversation and connectivity with citizens. The quality, variety, and consistence of dialog that she has fostered has resulted in a 320% increase in Facebook likes and a 348% increase in Twitter followers. If you missed the webinar, you can download the video and slides here.
Call for NAGC Officer Nominations
Deadline for Nominations: Mar. 13, 2015
(Feb. 12, 2015) Do you want to help guide the next generation of government communications best practices? Do you consider yourself a mover and a shaker in the world of government communications? Are you a government communicator with experience to share? If you answered yes to any of these questions, now is the time to get involved! The National Association of Government Communicators is seeking nominations for five Board of Directors’ positions: Treasurer, Education Director, Communications Director, Professional Development Director, and Marketing Director. The right to vote and to hold office in the NAGC is limited to Active, Affiliate, or Organization/Agency members.
NAGC Call for Entries in the 2015 NAGC Blue Pencil & Gold Screen Awards Competition Closed on Jan. 23, 2015
(Jan. 24, 2015) The extended entry deadline for the 2015 Blue Pencil & Gold Screen Awards Competition has passsed, and no further entries will be accepted for the 2015 Awards Competition.
NAGC Extends Deadline for Entries in the 2015 NAGC Blue Pencil & Gold Screen Awards Competition
(Jan. 16, 2015) The entry deadline for the 2015 Blue Pencil & Gold Screen Awards Competition has been extended to Friday, Jan. 23, 2015.
NAGC 2015 Communications School Registration Fees
(Jan. 16, 2015) The registration fees for the 2015 NAGC Communications School have been posted here.
NAGC Webinar: "Dealing with Difficult Audiences"
(Jan. 13, 2015) The video and slides from this webinar, which was held on Jan. 13, 2015, are posted in the members only area on the NAGC Webinars page.
Have you ever presented to an audience that didn't want to hear your message, or perhaps simply couldn't understand your message? You're not alone! Larry Tracy, a retired Army colonel and author of the highly acclaimed book, The Shortcut to Persuasive Presentations, demonstrated the real-world persuasive techniques that caused president Ronald Reagan to call him “an extraordinarily effective speaker.” If you missed the webinar, you can download the video and slides here.
From the NAGC Aventures in Government Communications Blog
A look back as we look ahead to 2015
A retrospective from NAGC President John Verrico
(Jan. 6, 2015) Six months ago, when I took the oath of office as president of the National Association of Government Communicators, I promised to work toward the betterment of the government communication professions. When I first learned of the existence of NAGC nearly 10 years ago, I immediately saw the benefit of being part of such an organization where I could network with and learn from my fellow professionals, and also to share some of the things I experienced in my own career.
Perhaps I found this so valuable because of my prior experience as a military public affairs specialist. For my entire 9+ years on active duty and my first Navy Reserve assignment, I was the only public affairs professional for my organization. I did not work with another person in my career field, had no one to ask for advice when faced with a challenging issue, and had nothing to measure my performance against. I had no idea if I was doing things correctly, if I could improve what I was doing, or if I was making major mistakes. It was nearly 12 years before I worked in a Navy organization that had more than a one-person public affairs shop. My first civilian public affairs position was with state government in Maryland, and even though there was a small communications team, I had an independent duty assignment in a field office for the first couple of years. read more
Are you interested in serving as a judge for the
2015 Blue Pencil & Gold Screen Awards Competition?
(Jan. 5, 2015) Find out about the benefits of serving as an Awards Judge, and download the application form here. The deadline for volunteering as a judge has been extended to Jan. 15, 2015.
Call for Speakers: NAGC 2015 Communications
NAGC announces its “Call for Speakers” for the 2015 Communications School. We are looking for half-day pre-conference training workshops, plenary speakers and 60-minute breakout session presentations.
NAGC will continue to consider speaker applications until the program is filled.
Downloads: Call for Speakers | Speaker Information Form
Registration is open for
our next NAGC Webinar:
"Chaos to Collaboration: A New Paradigm for Public Engagement"
presented by Larry Schooler on Dec 10, 2014, 2:00 PM EST
Register Here | After registering, you will receive a confirmation email containing information about joining the webinar. Does the idea of a 'public meeting' strike fear in your heart? Are you responsible for public engagement and outreach but find it difficult to involve a broad cross-section of the population in key decisions of your organization? Join us as we explore cutting-edge tools and strategies for engaging the public with Larry Schooler, the immediate past president of the International Association for Public Participation (IAP2USA) and a senior fellow at the Strauss Institute for Civic Life at the University of Texas. Larry will offer tips and describe techniques that can both make the 'public meeting' more powerful and productive as well as deliver a clear sense of community sentiment by reaching a broader audience. If you have specific questions or topics you want Larry to cover, email him at Larry.Schooler@austintexas.gov or call or text him at 512-387-4876.
Webinar: "Siteimprove: Content Governance
Monday, Nov. 10, 2014, 3:00-4:00 p.m. EST
Please join NAGC for "Siteimprove: Content Governance." During this complimentary webinar, we will answer these important questions: What is web content governance? What policies and procedures should be in place to guide web content contributors? What do you do with all that data from Google Analytics? Whether you are one person or a multi-person team, your online presence needs to have a strategy. Josh Ditthardt, Team Government Manager with Siteimprove, is an expert on the subject of web content governance. Spend some time with Josh to learn more about this topic that is growing in popularity in the web world!
Register today for our FREE Webinar: "How to Win a Blue Pencil & Gold Screen Award"
Wednesday, Nov. 5, 2014, 1:00-2:00 p.m. EST
(Oct. 2, 2014) Award judges will share tips, personal secrets, and examples of winning entries.
NAGC Is Seeking Judges for the 2015 Blue Pencil & Gold Screen Awards Competition
(Oct. 1, 2014) Find out about the benefits of serving as an Awards Judge, and download the application form here. Deadline for volunteering as a judge is Dec. 31, 2014.
NAGC Releases Call for Entries: 2015 NAGC Blue Pencil & Gold Screen Awards Competition
(Sept. 29, 2014) Download the Call for Entries Brochure for the 2015 NAGC Blue Pencil & Gold Screen Awards Competition. Be recognized! Enter your product in the NAGC 2015 Blue Pencil & Gold Screen Awards Competition.
This annual international awards program recognizes superior government communication products and those who produce them. We continue to listen to feedback from our industry to ensure that our categories reflect the changing face of communications.
Syracuse University Releases New Report of Interest to Government Communicators
(June 9, 2014) Syracuse University has published "A Manager’s Guide to Assessing the Impact of Government Social Media Interactions," a report that aims to help managers understand the tools that agencies are using to determine if their social media efforts are advancing their strategic goals.
NAGC HQ Hosts Delegation from
Featuring Presentation by NAGC President-Elect
On Jan. 15, 2014, NAGC Headquarters hosted a delegation from Guandong Department Establishment Office in China. This delegation, composed primarily of government employees, is in the United States to complete a training program about U.S. government and public administration. They were invited to NAGC to learn more about government-media relations, including topics such as U.S. government media communication strategy and legislation about the disclosure of government information.
NAGC President-Elect John Verrico provided the delegation with a general overview of what U.S. government communicators do, explaining how they interact with the public and the media and how they use social media. He also presented an overview about NAGC, described its Communications School and Blue Pencil & Gold Screen Awards Competition, and explained the social media outlets used by NAGC (Facebook, LinkedIn, Twitter, and blogging).
The group expressed a lot of interest in how a nonprofit organizations gets recognized by the U.S. government. This visit was supposed by NAGC Headquarters staff, including Michelle Savoie, CMP, NAGC Associate Director, and Sherry Meyers, NAGC Exhibit/Sponsor Coordinator.